3/25/10

Constructing an Online Presence

It was exciting to post my card shop on Etsy—www.cookiefriends.etsy.com.  I invited people to come and I waited. Pretty soon I had to ask myself, "Does anyone know I'm here?" So I began to read about other sellers' success stories and their advice and I looked for examples of what worked. The Etsy community is a quite active and supportive place. Plenty of help is available and it's a real study.

I realized that I hadn't told a proper story about what I had for sale. So I took this picture to invite a potential customer to take time out, to sit down at the table or desk and have a quiet moment to write a special message to someone. You can compare this with my previous post of the same card entitled, "Look who's appearing on Etsy." How could I have missed the point of creating the background and attitude that I'd expect in my own shopping experience. I'm learning!

No comments:

Post a Comment